Robert Sweibel

In nearly 20 years as a senior marketing and communications officer, Robert Sweibel has helped several institutions achieve record-setting growth. At Berkeley Repertory Theatre, where he has been on staff since 2004 as Director of Marketing & Communications, he initiated a series of strategically driven initiatives that culminated in the Theatre’s 2008-09, 40th birthday season, one of the most successful in the Theatre’s history. During seven years with American Conservatory Theater, A.C.T. reopened its landmark theatre, produced a nine-month run of Angels in America, still the most successful show in that theater’s history, saw its audiences expand from the smallest in years to the largest in its history, and saw annual ticket income more than double to $10.1 million. Arizona Theatre Company also enjoyed record single ticket and subscription growth during Mr. Sweibel’s tenure. He has served as a panelist for the National Arts Marketing Project, League of Resident Theatres, Theatre Communications Group, and Arizona Arts Commission, and as a trustee of Huckabay McAllister Dance of San Francisco and the Downtown Berkeley Association. In addition to independent consulting projects, he serves as needed as a senior consultant for Arts Consulting Group.

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